Bachelor of Product Design

Why Choose B.Des Product Design at Indus Design School?

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• Industry-relevant Product Design curriculum: An integrated mix of sketching, form studies, CAD, materials, ergonomics, model-making, design research and professional practice.
• Strong foundation in design & making: The initial semesters build skills in drawing, visualization, design thinking, materials and basic engineering concepts that support advanced product design studios.
• User-centred & future-ready approach: The B.Des Product Design course emphasises user research, problem framing and sustainable solutions that respond to contemporary lifestyle, industry and social needs.
• Studio culture & hands-on prototyping: Learn in well-equipped design studios and workshops where ideas are sketched, modelled, prototyped, critiqued and refined, just like in professional product design practices.
• Live projects & industry collaborations: Work on real-world briefs, industry-linked assignments and design competitions that expose you to current product design challenges and expectations.
• Portfolio-focused learning: Each semester contributes to a strong product design portfolio, including sketches, 3D models, mock-ups and final prototypes that support placements or higher studies.
• Design ecosystem on campus: The B Design Product Design programme benefits from the larger Indus University ecosystem, multidisciplinary exposure and access to workshops, labs and events.

Curriculum Snapshot – B.Des Product Design

Year 1 – Design & Foundation Skills

• Fundamentals of drawing, sketching and visualization for products.
• Basics of form, colour, composition and visual hierarchy.
• Introduction to design thinking, problem-solving and user observation.
• Material exploration, hand skills, model-making and basic prototyping.
• Exposure to different design disciplines with focus on product thinking.

Year 2 – Core Product Design Studios

• Product form exploration, semantics and product language.
• Technical skills: CAD/3D modelling, digital visualization and basic engineering awareness.
• Ergonomics, human factors and user experience for physical products.
• Design research, documentation and structured design process.

Year 3 – Advanced Products & Industry Exposure

• Advanced product design studios with multi-layered briefs.
• Design for manufacturing, sustainability and lifecycle thinking.
• Live projects, industry briefs and collaborative assignments within Indus University.
• Workshops, expert talks, exhibitions, juries and field visits to industries.

Year 4 – Professional Practice & Graduation Project

• Final Product Design / Graduation Project (industry-linked or self-initiated).
• Portfolio development focused on sketches, CAD, mock-ups and final prototypes.
• Professional practice, design entrepreneurship and project management basics.
• Preparation for placements, freelancing or higher studies such as M.Des in Product Design or related fields.

*The detailed B.Des Product Design curriculum follows Indus University regulations and may be updated periodically.

Eligibility & Admission – B.Des Product Design

• Eligibility: 10+2 (or equivalent) in any stream from a recognised board, with minimum aggregate as per Indus University norms.
• Who can apply: Students from Arts, Commerce or Science backgrounds who wish to build careers in product and industrial design.
• Selection: Indus Design Test (IDT) / Indus Design Test for B.Des followed by Studio Test and Personal Interview.
• Process: Apply online through the Indus University / Indus Design School admission portal, appear for the design test and interview, and complete document verification and fee payment for the B Design Product Design programme.

Who Should Choose B.Des Product Design?

• You enjoy sketching, building things, taking objects apart and understanding how they work.
• You are curious about everyday products, appliances, furniture, mobility, wearables and smart devices.
• You want a career where creativity meets technology, engineering awareness and user-centric problem-solving.
• You are looking for a structured B.Des Product Design course in Ahmedabad with clear pathways to jobs, freelancing or higher studies.
• You wish to build a strong product design portfolio that showcases your process from research to final prototype.

Career Opportunities After B.Des Product Design

Graduates of the Bachelor of Design (B.Des) in Product Design at IDS can explore a wide range of creative, technical and strategic roles across industries in India and abroad.

• Product designer, industrial designer or design engineer
• Furniture designer, lifestyle accessory designer or homeware designer
• Packaging designer and sustainable product designer
• UX / UI designer for physical-digital product ecosystems
• Design researcher, design strategist or design consultant
• In-house designer in manufacturing, consumer goods, electronics or mobility sectors
• Entrepreneur, start-up founder or freelance product/industrial designer

Why Study B.Des Product Design in Ahmedabad at IDS?

• Ahmedabad is a recognised design, craft and industrial hub with rich cultural and manufacturing context.
• IDS benefits from the larger academic, engineering and industry network of Indus University.
• Exposure to seminars, design festivals, exhibitions and industry events in and around the city.
• Opportunities to connect with product designers, alumni, manufacturers and start-up communities.
• A safe, student-centric campus that supports experimentation, making and holistic growth.

Frequently Asked Questions – B.Des Product Design

• Q. What is the duration of the B.Des Product Design course?
  The Bachelor of Design (B.Des) in Product Design at Indus Design School is a 4-year, full-time undergraduate programme.
• Q. What does the B.Des Product Design programme focus on?
  The programme focuses on user-centred product design, form and aesthetics, ergonomics, materials and manufacturing, CAD/3D modelling, prototyping and systems thinking for physical and digital products.
• Q. Can students from non-Science backgrounds apply for B Design Product Design?
  Yes. Students from Arts, Commerce and Science backgrounds who meet the eligibility criteria can apply for the B.Des Product Design in Ahmedabad at IDS.
• Q. Is a portfolio required for admission to B.Des Product Design?
  The admission process includes an Indus Design Test, Studio Test and Personal Interview. A basic portfolio or collection of sketches, models or creative work is helpful and may be discussed during the selection process.
• Q. What support is available for placements after B.Des Product Design?
  The Institute supports B.Des Product Design students with portfolio guidance, internships, industry interactions and placement assistance through the university cell.