The Product Designing Degree (B.Des in Product Design) at Indus Design School (IDS), Indus University, Ahmedabad is a 4-year, full-time undergraduate programme that trains you to design meaningful, user-centric products and systems. From everyday objects to complex product-service experiences, you learn how to analyse user needs, explore forms and materials, work with technology and create solutions that are functional, aesthetic and sustainable.

As one of the focused choices for a product designing degree in Ahmedabad, the programme combines studio practice, hands-on model making, design research and industry exposure. You move step by step from sketching and ideation to prototyping and testing, so that by the end of the course you can confidently handle real-world product design briefs and present your ideas with clarity and impact.

The B.Des Product Design curriculum at IDS helps you understand users, contexts and emerging technologies. You work with materials, manufacturing processes, ergonomics and sustainability, while also learning digital tools like 3D CAD, rendering and visualization. Regular critiques, reviews and juries help you build a strong portfolio that showcases your journey as a product designer ready for industry, startups or higher studies.

Located within the larger ecosystem of Indus University, the product designing degree encourages collaboration with engineering, management and other disciplines. This multidisciplinary exposure prepares you for contemporary roles where design thinking, innovation and technical understanding are equally important.

Quick Facts – Product Designing Degree

  • 4-year full-time B.Des Product Design degree
  • Offered under Indus University, Ahmedabad
  • Focus on user-centric and industry-ready product design
  • Hands-on studios, labs, workshops and prototyping
  • Emphasis on portfolio, internships & placements

Why Choose the Product Designing Degree at Indus Design School?


  • Industry-relevant product design curriculum: A balanced mix of design theory, studio projects, CAD modelling, material exploration, ergonomics, sustainability and professional practice.
  • Strong foundation in design: The first year builds skills in drawing, visualization, design thinking and model making that are essential for any aspiring product designer.
  • User-centric approach: Learn to observe, research and empathise with users so that every product concept is rooted in real needs and clear problem-solving.
  • Studio culture & critique: Work in dedicated design studios where ideas are discussed, critiqued and refined, similar to professional product design practices.
  • Hands-on making & prototyping: Exposure to workshops, tools, materials and rapid prototyping methods that help you convert ideas into tangible models.
  • Live projects & industry briefs: Collaborate on real-world assignments and industry-linked projects that prepare you for internships and full-time roles.
  • Portfolio-focused learning: Every semester contributes to a product design portfolio that highlights your skills, process and originality.
  • Multidisciplinary environment: Benefit from interactions with engineering, management and other disciplines at Indus University, which enrich your understanding of technology and markets.

B.Des Communication Design

Focus on visual narratives, branding, typography, publication design, information graphics, motion graphics and digital media for print and interactive platforms. Ideal if you see yourself as a communication designer, brand strategist or visual storyteller.

B.Des Fashion Design

Learn fashion illustration, garment construction, textiles, styling, fashion forecasting and business basics. The Bachelor of Design in Fashion prepares you for roles such as fashion designer, stylist, merchandiser or entrepreneur.

B.Des Interior Design

Design functional, aesthetic and sustainable spaces for residential, commercial, retail and hospitality projects. The Bachelor of Design in Interior Design gives you strong technical grounding in materials, services, lighting and furniture.

B.Des Product Design

Explore user-centred products and systems through form, ergonomics, materials, manufacturing processes and prototyping. The product designing degree (B.Des Product Design) is ideal for those who want to design impactful physical and digital products that improve everyday life.

Curriculum Snapshot – Product Designing Degree (B.Des Product Design)

Year 1 – Foundation in Design

  • Fundamentals of drawing, sketching and visualization for product concepts.
  • Basics of form, colour, composition and visual hierarchy.
  • Introduction to design thinking, problem framing and idea generation.
  • Material exploration, model-making and basic prototyping.
  • Exposure to Communication, Fashion, Interior & Product Design before finalising product design specialisation.

Year 2 – Core Product Design Skills

  • Discipline-specific studios in B.Des Product Design.
  • Technical skills: 3D CAD modelling, digital visualization, rendering and basic simulation.
  • Contextual studies: culture, society, environment, sustainability and user behaviour.
  • Introduction to design research, documentation and structured presentations.

Year 3 – Advanced Studios, Systems & Industry Exposure

  • Advanced product design studios with complex, multi-parameter projects.
  • Systems thinking, service design elements and interdisciplinary collaborations.
  • Live projects, industry briefs and community-oriented product interventions.
  • Workshops, expert talks, exhibitions and field visits to manufacturing units and design studios.

Year 4 – Professional Practice & Product Design Portfolio

  • Final Product Design / Graduation Project (industry-linked or self-initiated).
  • Portfolio development with focus on process, prototypes and user impact.
  • Professional practice, entrepreneurship and basics of product development and design management.
  • Preparation for placements, freelance practice or higher studies such as M.Des.

*The detailed product designing degree curriculum follows Indus University regulations and may be updated periodically.

Eligibility & Admission – Product Designing Degree (B.Des Product Design)

  • Eligibility: 10+2 (or equivalent) in any stream from a recognised board, with minimum aggregate as per Indus University norms.
  • Who can apply: Students from Arts, Commerce or Science backgrounds who want to pursue a creative and technical career through a product designing degree.
  • Selection: Indus Design Test (IDT) / Indus Design Test for B.Des followed by Studio Test and Personal Interview.
  • Process: Apply online through the Indus University / Indus Design School admission portal, appear for the design test and interview, and complete document verification and fee payment.

Who Should Choose the Product Designing Degree?

  • You enjoy sketching, tinkering with objects, building models and exploring how things work.
  • You are curious about how products are conceived, engineered, manufactured and used in real life.
  • You want a career that combines creativity, technology, user research and business awareness.
  • You are looking for a structured product designing degree in Ahmedabad with clear pathways to industry roles, startups or higher studies.
  • You wish to build a strong product design portfolio during your graduation.

Career Opportunities After Product Designing Degree

Graduates of the B.Des Product Design programme at IDS can explore a wide range of creative, technical and strategic roles across industries in India and abroad.

  • Product and industrial designer
  • Consumer durables and appliance designer
  • Furniture and lifestyle product designer
  • Packaging and retail product designer
  • UX / UI and digital product designer (with additional skills)
  • Design researcher, design strategist or innovation consultant
  • Entrepreneur, startup founder or freelance product designer

Why Study Product Designing Degree in Ahmedabad at IDS?

  • Ahmedabad is a recognised design, craft and manufacturing hub with rich cultural and industrial context.
  • IDS benefits from the wider academic and industry network of Indus University.
  • Exposure to seminars, design festivals, exhibitions, factory visits and industry events in and around the city.
  • Opportunities to connect with product design professionals, alumni and creative communities.
  • A safe, student-centric campus that supports experimentation, collaboration and holistic growth.

Bachelor Of Design (B.Des)

( 4 Year Course)

Master Of Design (M.Des)

( 2 Year Course)

Frequently Asked Questions – Product Designing Degree (B.Des Product Design)

  • Q. What is the duration of the product designing degree?
    The B.Des Product Design at Indus Design School is a 4-year, full-time undergraduate programme.
  • Q. What does the product designing degree at IDS focus on?
    The programme focuses on user-centric product design, ergonomics, materials, manufacturing processes, CAD modelling, prototyping and design research.
  • Q. Can students from non-science backgrounds apply for product design?
    Yes. Students from Arts, Commerce and Science backgrounds who meet the eligibility criteria can apply for the product designing degree in Ahmedabad at IDS.
  • Q. Will I learn digital tools and software?
    Yes. The curriculum introduces you to relevant design software such as 3D CAD, visualization and presentation tools as part of studio courses.
  • Q. What kind of careers can I pursue after B.Des Product Design?
    Graduates can work as product and industrial designers, furniture and lifestyle product designers, packaging designers, design researchers, design strategists or start their own design ventures.

Begin Your Bachelor of Design Journey with Indus Design School

Admissions for the Bachelor of Design (B.Des) programme for the academic year 2025–26 are now open. Connect with our admission team to know more about eligibility, fees, scholarships and the Indus Design School experience.